Privacy Policy
Last Updated: 31 December 2025
TRINFINITY MEDIA, trading as TRINFINITY MEDIA (“we,” “us,” or “our”), is committed to protecting your privacy and handling personal information in a transparent, lawful, and secure manner.
This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you access or use our websites, applications, software, services, integrations, and related offerings (collectively, the “App” or “Services”).
By accessing or using the App, you acknowledge that you have read and understood this Privacy Policy and agree to the practices described below. If you do not agree, you must not access or use the App.
1. Information We Collect
1.1 Personal Information You Provide
We collect personal information you voluntarily provide, including:
- Full name
- Email address
- Phone number
- Company or business name
- Account login credentials (stored using industry-standard hashing)
- Communication preferences
- Support inquiries and correspondence
- Billing and invoicing details (processed by third-party payment providers)
Payments: Payment card data is not stored by us directly. All payments are handled securely by accredited payment processors.
1.2 Usage, Device & Technical Data
We automatically collect certain technical and usage information when you interact with the App, including:
- IP address
- Browser type and version
- Device identifiers
- Operating system
- Referring URLs
- Pages viewed and actions taken
- Date and time stamps
- Error logs, diagnostics, and performance metrics
This data helps us maintain functionality, improve performance, and ensure security.
1.3 Cookies & Similar Technologies
We use cookies, pixels, tags, SDKs, and similar technologies for:
- Authentication and session management
- Security and fraud prevention
- Preferences and settings
- Analytics and performance monitoring
You may manage or disable cookies through your browser settings. Disabling cookies may limit certain App features.
1.4 Facebook, Instagram & Meta Advertising Data
When you connect a Facebook, Instagram, or Meta Business account, we may request the following Meta Platform permissions:
| Permission | Purpose |
|---|---|
ads_management (Advanced) |
Create, edit, pause, or delete advertising assets you explicitly authorise |
ads_read (Advanced) |
Retrieve ad performance metrics (e.g. spend, impressions, conversions) |
business_management (Advanced) |
List ad accounts, Pages, Pixels, and Custom Audiences linked to your Business Manager |
pages_show_list (Standard) |
Display Pages you manage for selection within the App |
We do not access or collect:
- Personal messages
- Private posts
- Friend lists
- Personal profile content
- Special-category or sensitive data (health, financial, political, religious, biometric)
1.5 AI & Automation Processing
Our Services may use AI-powered workflows, automation systems, and analytics to process data only as instructed by you. These systems do not make independent decisions that produce legal or similarly significant effects without human involvement.
2. How We Use Information
We process personal information to:
- Provide, operate, and maintain the App
- Execute actions you initiate (e.g. campaign creation, SMS delivery, automation workflows)
- Display dashboards, analytics, and reports
- Communicate service updates, invoices, and transactional messages
- Provide customer support
- Improve functionality, security, and user experience
- Detect, prevent, and respond to fraud, misuse, or technical issues
- Comply with legal and regulatory obligations
Legal Bases for Processing (GDPR / UK GDPR)
Where applicable, we rely on one or more of the following lawful bases:
- Performance of a contract
- Legitimate business interests
- Your consent (where required)
- Compliance with legal obligations
3. Data Retention
We retain information only for as long as necessary for the purposes outlined above.
| Data Category | Retention Period |
|---|---|
| Meta advertising data & insights | 24 months from last valid token refresh or 48 hours after disconnection |
| Account & personal data | While account is active and up to 7 years thereafter |
| Billing & financial records | Up to 7 years (legal and tax compliance) |
| Cookies & logs | Up to 26 months or less where appropriate |
4. Your Rights & Choices
Depending on your jurisdiction, you may have the right to:
- Access your personal information
- Correct inaccurate data
- Request deletion or anonymisation
- Object to or restrict processing
- Request data portability
- Withdraw consent at any time
- Lodge a complaint with a supervisory authority
Meta Data Deletion
You may delete Meta-related data by:
- Disconnecting the App via Facebook → Settings → Business Integrations, or
- Emailing [email protected] with the subject: “Delete my Meta data”.
Verified deletion requests are processed within 48–72 hours.
Facebook & Meta Disclaimer
This website and the services offered herein are not endorsed by, directly affiliated with, maintained, authorised, or sponsored by Facebook, Meta Platforms, Inc., Instagram, or any of their affiliates.
All Facebook™ and Instagram™ logos and trademarks are the property of Meta Platforms, Inc. Any use of Meta Platform APIs and data complies with Meta’s Platform Terms and applicable data protection laws.
6. International Data Transfers
We operate globally, including in Australia and the United States. Where personal data is transferred outside the EEA or UK, we rely on Standard Contractual Clauses (SCCs) or adequacy decisions where applicable.
7. Security
We implement appropriate technical and organisational safeguards, including:
- Encryption in transit and at rest
- Role-based access controls
- Two-factor authentication
- Regular security testing
- Vendor risk assessments
Despite these measures, no system can be guaranteed 100% secure.
8. Children’s Privacy
Our Services are not intended for individuals under the age of 18, and we do not knowingly collect data from minors.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be communicated at least 30 days in advance via email or in-App notification. The “Last Updated” date reflects the current version.
10. Contact Us
TRINFINITY MEDIA
5 Watson Street
Bongaree QLD 4507
Australia
Email: [email protected]
